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The TradeMark
My ZYX: Outcome, Why, and How
People often think in a way called the ABC concept, which deals with formulating actions and ways that are geared towards achieving a...
Featured Posts
Part 2 Story Wars: The Hero's Journey and The Brand Gift
Part 1 Story Wars: Four Competing Brands in Smartphone Category
Nokia: From Fame to Lame, Now Set for a New Game
Love Card - Human Values and Content Marketing
Marketing 4.0 in the Digital Economy
Key Techniques to Effective Business Communication
My ZYX: Outcome, Why, and How
Digi Hadid
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Recent Posts
Part 2 Story Wars: The Hero's Journey and The Brand Gift
Part 1 Story Wars: Four Competing Brands in Smartphone Category
Nokia: From Fame to Lame, Now Set for a New Game
Chapter 11: Engagement Marketing for Brand Affinity
Chapter 10: Omni-channel Marketing for Brand Commitment
Love Card - Human Values and Content Marketing
Chapter 9: Content Marketing for Brand Curiosity
Chapter 8: Human-Centric Marketing for Brand Attraction
Chapter 7: Industry Archetypes and Best Practices
Marketing 4.0 in the Digital Economy
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